Raposo, Daniel
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자료유형 | E-BOOK |
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서명/저자사항 | Communicating visually : the graphic design of the brand/ edited by Daniel Raposo ; contributors: Joan costa, Daniel Raposo, Francisco Providência, Eduardo Herrera, Leire Fernández, Albert Culleré, Emilio Gil, Fernando Oliveira, Félix Beltrán and Bruno Maag. [electronic resource]. |
개인저자 | Raposo, Daniel,editor, |
발행사항 | Newcastle upon Tyne, UK: Cambridge Scholars Publishing, 2018. |
형태사항 | 1 online resource (vi, 207 pages): illustrations. |
기타형태 저록 | Print version: Communicating visually. Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2018 9781527513365 |
ISBN | 9781527518476 1527518477 |
서지주기 | Includes bibliographical references. |
내용주기 | Introduction / Daniel Raposo -- Graphic design versus design management / Joan Costa -- Communicating visually / Daniel Raposo -- An imagined being: the stereotyped influence of places / Francisco Providência -- Types and stereotypes of brand marks / Eduardo Herrera and Leire Fernández -- The brands and the circle of time / Albert Culleré -- The same brands but different / Emílio Gil -- Brand's identity and visual culture / Fernando Oliveira -- Images that brands / Félix Beltran -- Typography that brands / Bruno Maag -- Compliment to the simplicity of the form / Daniel Raposo -- Final remarks -- Contributors -- Glossary. |
일반주제명 | Graphic design (Typography) Graphic design (Typography) ART / Techniques / Drawing |
언어 | 영어 |
바로가기 | URL |
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