Korschun, Daniel
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자료유형 | E-BOOK |
---|---|
서명/저자사항 | We are Market Basket [electronic resource]: the story of the unlikely grassroots movement that saved a beloved business/ Daniel Korschun and Grant Welker. |
개인저자 | Korschun, Daniel,author, Welker, Grant,author, |
발행사항 | New York: American Management Association, [2015]. |
형태사항 | 1 online resource. |
기타형태 저록 | Print version: Korschun, Daniel. We are Market Basket. New York : AMACOM, American Management Association, 2015 9780814436653 |
ISBN | 9780814436684 0814436684 |
서지주기 | Includes bibliographical references and index. |
요약 | What if a company were so treasured and trusted that people literally took to the streets, by the thousands to save it? That company is Market Basket, a popular New England supermarket chain. After long-time CEO Arthur T. Demoulas was ousted by his cousin Arthur S. Demoulas, the company's managers and rank-and-file workers struck back. Risking their own livelihoods to restore the job of their beloved boss they walked out. At huge protest rallies, they were joined by loyal customers--leaving stores empty. Suppliers and vendors stopped deliveries--rendering shelves bare. Politicians were forced to take sides. The national media and experts were stunned by the unprecedented defense of an executive. All openly challenged the Market Basket board of directors to make things right. Set against a backdrop of bad blood and corporate greed, this book chronicles the epic rise, fall, and redemption of this iconic and uniquely American company. -- |
해제 | Edited summary from book. |
주제명(단체명) | Market Basket (Firm) Market Basket (Firm) Market Basket (Firm) |
주제명(지명) | United States. --fast |
일반주제명 | Supermarkets --United States --Management. Grocery trade --United States --Management. Corporate governance --United States --Case studies. Corporate governance. Grocery trade --Management. Supermarkets --Management. BUSINESS & ECONOMICS / Commerce BUSINESS & ECONOMICS / Marketing / General BUSINESS & ECONOMICS / Sales & Selling / General |
언어 | 영어 |
바로가기 | URL |
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